Below is a practical guide to airport SIM kiosks, local tourist SIM deals in the city, a Roafly Thailand eSIM you can set up before you land, and pocket WiFi for groups.
Your options for getting internet in Thailand
Before you compare prices, it helps to choose the setup that fits your trip style. Thailand gives you four realistic ways to get online, and each one solves a slightly different problem:

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Airport tourist SIM (BKK/DMK/HKT/CNX): Fastest “walk off the plane and connect” option. Great if you want staff to activate everything for you, but it usually costs more than buying in the city and can involve queues.
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Local tourist SIM in the city (7-Eleven / operator shops): Often the best value. Ideal if you can wait until you reach town (using airport or hotel Wi-Fi in the meantime).
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Roafly Thailand eSIM: The cleanest setup if you want to avoid SIM swaps and kiosk lines. You can install before you fly and connect as soon as you land (as long as your phone supports eSIM).
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Pocket WiFi rental: Best for groups or travelers who need to connect multiple devices (phones + laptop). The trade-off is carrying and charging an extra device.
Need data in Thailand? Get an eSIM!
Quick overview: your main connectivity options
Here’s the decision in one glance—then we’ll break down prices and setup step by step.
| Option | Best for | What you need | Typical setup time | Typical cost | Main downside |
|---|---|---|---|---|---|
| Airport tourist SIM (BKK/DMK/HKT/CNX) | Convenience right after landing | Passport + unlocked phone | 5–15 min (longer in queues) | Mid-range | Often pricier than city deals |
| Local SIM in the city (7-Eleven / operator shops) | Cheapest physical SIM deals | Passport + unlocked phone | 10–20 min | Low | You must wait until you reach the city |
| Roafly Thailand eSIM | Set up before arrival, no physical SIM swap | eSIM-compatible phone | 2–5 min | Low–mid | Data-only (no Thai phone number) |
| Pocket WiFi rental | Groups, laptops, multiple devices | Pickup + deposit (varies) | 10–20 min | Mid | Extra device to carry/charge |
| International roaming | Short trips, “I need it now” | Enabled roaming | 1–2 min | High | Expensive for heavy data |
Buying a SIM at the airport: prices and what to expect

At Thailand’s major airports—Suvarnabhumi (BKK), Don Mueang (DMK), Phuket (HKT), and Chiang Mai (CNX)—you’ll see tourist SIM counters right in the arrivals area. Staff typically help with registration and activation on the spot.
What you’ll need (important)
Thailand requires SIM registration, and tourists should expect to show a passport during purchase/activation.
Typical airport tourist SIM pricing (THB + USD estimate)
To keep the math consistent, the USD estimates below use 1 USD ≈ 31.4 THB (Jan 2, 2026).
| Common tourist SIM package | Validity | Price (THB) | Approx. price (USD) |
|---|---|---|---|
| AIS tourist plan (entry-level) | varies by package | 399 | 12.71 |
| AIS tourist plan (mid) | varies by package | 499 | 15.89 |
| AIS tourist plan (higher) | varies by package | 699 | 22.26 |
| dtac “Happy Tourist” | 8 days | 299 | 9.52 |
| dtac “Happy Tourist” | 15 days | 599 | 19.08 |
| True tourist SIM (Infinite) | 8 days | 449 | 14.30 |
| True tourist SIM (Infinite) | 15 days | 699 | 22.26 |
| True tourist SIM (Infinite) | 30 days | 1,199 | 38.18 |
Prices above reflect the currently published tourist SIM packages from major Thai operators (as of Jan 2, 2026)
Note: Airport kiosks are convenient, but they can be more expensive than city purchases, and queues can be long at peak arrival times.
Airport SIM checklist (so you don’t get over/under-sold)
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Ask the staff to confirm validity days and whether the plan is high-speed capped (many “unlimited” plans slow down after a quota).
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Confirm whether you want a Thai number (useful for local calls/OTP in some cases) or data-only is enough.
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Save the SIM packaging (it often contains APN info and top-up instructions).
Getting a local SIM in the city: cheaper tourist deals at 7-Eleven and operator stores
If you can survive on airport Wi-Fi (or your hotel’s Wi-Fi) for the first hour or two, buying a SIM in the city is often the best value. In Thailand, 7-Eleven is a common stop for prepaid SIMs, and operator stores in malls can also be straightforward.

Example of a widely available 7-Eleven SIM deal (official)
dtac publishes 7-Eleven SIM options with clear pricing and inclusions:
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199 THB (30 days): includes 30GB at 15 Mbps, then throttled (plus some calling benefits).
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49 THB (7 days): includes 3GB at max speed.
Using the same exchange rate (1 USD ≈ 31.4 THB), that’s roughly $6.34 for the 30-day pack and $1.56 for the 7-day mini pack.
Local store price snapshot (THB + USD estimate)
| Where you buy | Example plan | Validity | Price (THB) | Approx. price (USD) |
|---|---|---|---|---|
| 7-Eleven | Prepaid SIM (30GB @ 15 Mbps, then throttled) | 30 days | 199 | 6.34 |
| 7-Eleven | Prepaid SIM (3GB) | 7 days | 49 | 1.56 |
The prices and inclusions above are based on dtac’s published 7-Eleven SIM offers.
City SIM buying tips (to avoid activation issues)
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Bring your passport. SIM registration rules apply nationwide.
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Make sure your phone is unlocked.
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If you need help, a mall operator shop may be easier than a busy convenience store cashier.
Roafly Thailand eSIM: set up before you land (no physical SIM swap)
If you’d rather skip kiosks and paperwork at arrivals, a travel eSIM is the simplest path—especially if your phone supports eSIM and you’re comfortable with a data-only line.
Need data in Thailand? Get an eSIM!
Roafly’s Thailand eSIM connects on major local networks (shown in plan details as AIS and TrueMove H), and it’s designed for travelers who want quick setup and reliable coverage.
Roafly Thailand eSIM packages (USD)
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1GB / 7 Days — $3.90
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2GB / 15 Days — $5.50
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3GB / 30 Days — $6.50
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5GB / 30 Days — $7.50
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10GB / 30 Days — $10.00
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20GB / 30 Days — $16.00
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50GB / 180 Days — $49.00
Plan notes: Data-only, mobile hotspot available, eKYC not required, and validity starts when the eSIM first connects to a supported network.
Roafly prices listed above are in USD (as of Jan 2, 2026)
Installation methods (Roafly)
Roafly supports the common install flows travelers expect:
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iOS Direct Install
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QR Code
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Manual installation
For a deeper breakdown of which package size fits different trip styles, see the Best eSIM for Thailand guide.
How much data do you actually need in Thailand?
A quick planning rule:
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Light (1–3GB/week): maps, chat, occasional browsing
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Medium (5–10GB/week): social media, short videos, frequent ride-hailing
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Heavy (10GB+/week): lots of video, hotspots, remote work
A data usage calculator helps travelers estimate how much data they’ll need and avoid overpaying.
Quick troubleshooting (so you don’t lose a day to “No Service”)
Pocket WiFi in Thailand: when it makes sense (and when it doesn’t)
Pocket WiFi is a small portable router you rent, and it can connect multiple devices at once. This is most useful if:
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You’re traveling as a group/family and want to share one connection
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You need to connect a laptop all day
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Your phone is not unlocked and you don’t want to rely on roaming
Typical pocket WiFi costs
Many rentals land around $3–$5 per day, depending on provider, pickup location, and rental length.
Some services offer airport pickup and returns, which is convenient if you prefer a physical device over SIM changes.
Pocket WiFi trade-offs
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You must carry and charge another device.
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If the battery dies, everyone loses connection.
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Rentals may involve damage/loss fees—so check terms before you walk away from the counter.
Coverage and speed in Thailand: what travelers should expect
In practice, connectivity quality depends on where you are:
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Bangkok, Chiang Mai, Phuket, Pattaya, Samui: strong 4G/5G in most populated areas. Independent coverage maps show broad availability across Thailand for major networks.
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Road trips, mountains, smaller islands: coverage can drop outside towns; expect occasional slowdowns and dead spots depending on terrain. Coverage maps can help you sanity-check your route in advance.
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For a performance-oriented view (speed/experience metrics), Opensignal’s Thailand reports provide third-party benchmarking based on real user measurements.
If your plan connects to AIS and TrueMove H networks, you’re generally well-covered across common tourist corridors.
Which option should you choose?
A simple way to decide:
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Choose an airport SIM if you want help immediately after landing and don’t mind paying a bit more for convenience.
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Choose a city SIM (7-Eleven/operator shop) if your priority is the lowest local price and you can wait until you’re in town.
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Choose a Roafly eSIM if you want to be connected the moment you arrive, without swapping SIMs or queuing at kiosks.
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Choose pocket WiFi if you’re sharing internet across multiple devices all day and don’t mind carrying a router.
Check the latest Roafly Thailand eSIM packages before your trip so you can land with data ready to go.


